• TEXTURE
    • NO SHINE
    • TEXTURE
    • NO SHINE
    • TEXTURE
    • NO SHINE
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Clay

Clay

SUPER STRONG HOLD · MATTE FINISH · 95G

In stock

$15
$15
Sale Sold out
Taxes included. Shipping calculated at checkout.
  • $40+ Free Shipping
  • No Parabens 100% Vegan
  • Barbershop Quality
Hold
Super Strong
Finish
Matte
Fresh orange and clean citrus
Water-soluble - washes out easily with water

Barber & Co. Clay is a strong hold styling clay that builds texture and definition with a clean matte finish. Made for short to medium hair, it holds shape all day without shine, grease or stiffness.

This clay grips and shapes with ease, applying smoothly to the hair to build textured, natural-looking styles that hold.

Key benefits

  • Builds Texture & Definition | Adds grip and definition to flat or fine hair
  • All-Day Hold |Super strong hold that keeps its shape through the day
  • Matte Finish | A true matte finish with no shine or grease
  • Water Soluble | Rinses out clean without leaving residue behind

How to use

  1. Start with towel-dried or dry hair.
  2. Scoop a small amount (roughly the size of a 10c piece) and rub between your palms until it warms up and turns clear.
  3. Work evenly through the hair from roots to tips.
  4. Shape with your fingers to finish the look A little goes a long way. Start small - you can always add more.

Ingredients

Water (Aqua), Paraffin, Cocos Nucifera (Coconut) Oil, Petrolatum, Propylene Glycol, Magnesium Aluminometasilicate, Cetrimonium Chloride, Microcrystalline Wax, Ceteareth-30, Steareth-2, Steareth-21, Oleth-5, Bentonite, Copernicia Cerifera (Carnauba) Wax, Phenoxyethanol, Diazolidinyl Urea, Fragrance, Ethylhexylglycerin, Caramel, FD&C Black No. 2



Shipping & Delivery

  • Free shipping on orders over $50
  • Orders ship within 1–2 business days

You'll receive tracking details by email as soon as your order is on its way.

View full details

WHY CLAY

Texture & Grit

Keeps its shape throughout the day

Matte Finish

A natural look with no shine or grease

All-day hold

Holds without stiffness

Water Soluble

Washes out clean

HOW IT'S DONE

Warm & Work

Take a finger-tip sized amount and warm it between your palms until clear

Apply & Build

Work evenly through towel-dried hair from back to front.

Shape & Finish

Shape with your fingers to finish the look

Warm & Work

Take a finger-tip sized amount and warm it between your palms until clear

Apply & Build

Work evenly through towel-dried hair from back to front.

Shape & Finish

Shape with your fingers to finish the look

BARBERSHOP QUALITY. FOR LESS

Developed to barbershop benchmarks across hold, texture and finish, at a price that belongs in the everyday.
Other brands
Strong All-Day Hold
Easy To Apply & Wash out
100% Vegan
No Parabens
Price (per tin) $15 $30+

FREQUENTLY ASKED QUESTIONS

Where can I buy Barber & Co. products?

Barber & Co. products are available at all Coles supermarkets across Australia, as well as online through our website. No special trips to barbershops or specialist stores — quality grooming is part of your regular routine.

What makes Barber & Co. different from premium brands?

Our product quality matches premium brands like American Crew and Uppercut Deluxe, but we've cut out the markup. By selling through Coles and keeping things straightforward, we pass the savings on. Same performance, fraction of the price.

Which Barber & Co. product is right for my hair?

It depends on your hair type and the style you're after. For thick or unruly hair, try Clay (super strong hold, matte). For an everyday all-rounder, Paste works on most hair types. For classic slick-back styles, go with Hard Pomade. For fine or thin hair, Styling Powder adds instant volume. For curly or wavy hair, Styling Cream defines curls without weighing them down. Take our product quiz for a personalised recommendation.

Are Barber & Co. products vegan friendly?

Yes. All Barber & Co. products are vegan friendly and paraben free. Quality grooming shouldn't come with compromises.

How much product should I use?

A little goes a long way. Start with a fingertip-sized amount for short hair, or a 10-cent coin sized amount for medium to long hair. Work it between your palms first, then apply. You can always add more.

Can I use Sea Salt Spray with other products?

Absolutely. Sea Salt Spray works as a pre-styler. Spray it into damp hair for texture and volume, let it dry, then apply clay, paste or fibre on top for extra hold. It's how barbers layer products for that professional finish.

How long does a tin of Barber & Co. last?

A 95g tin typically lasts 2-3 months with daily use. At $15 a tin, that's roughly 15-25 cents per day for barbershop-quality styling.

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D
Dylan Johnston

pretty good

Dylan Johnston review photo
B
Butt

Best product ever